For Coaches, Consultants, and Course Creators With High-Ticket Offers
Your Funnel Isn't Broken.
Your Message Is Invisible.
Your prospects have seen every framework, every hook formula, every urgency tactic. They're immune to it.
What they haven't seen is a message that speaks to the real reason they're stuck.
I diagnose the hidden misalignment between what your funnel says and what your buyer needs to hear before they'll say yes.
Not templates. Not tweaks. A real diagnosis of what's blocking your conversions.
Free diagnostic assessment. No pitch. No fluff.
From $1,269 To $51,381
Same Audience. Same Offer. Different Diagnosis.
Brian Scott has 769,000 YouTube subscribers and 130 million views.
He didn't need more reach. He needed someone to diagnose what was actually broken underneath.
His email list hadn't been touched in 18 months. 20% of his contacts were dead addresses.
His CRM was misconfigured, leaving 1,600+ people unreachable. Every funnel he'd built was leaking before it even started.
We didn't start with copy. We started with the diagnosis. The funnel came after.
Jessica C. (Inner Circle Member)
“He transformed my coaching business.”
“Koen’s deep expertise in copy and funnels has been an absolute transformation.
His copy is nothing short of amazing.”
- Jessica Cunningham
Self Help Coach, Speaker, Founder of BELIEF CODING®
Jayn Simpson (Offer Owner)
You've Tried the Templates. Tweaked the Headlines. Thrown More Money at Ads...
And your funnel still isn't converting.
You've followed the frameworks.
Maybe you hired a copywriter. Maybe you bought a course. Maybe you A/B tested until your eyes bled.
None of it fixed the real problem.
Here's what every one of those solutions has in common: they're all trying to optimize the surface while the misalignment lives underneath.
Your prospects aren't clicking because your message isn't landing on an emotional level.
They don't trust you yet.
They don't see themselves in your story. Your offer feels like a transaction, not a transformation.
That's not a copy problem. That's not a traffic problem.
That's a diagnosis problem. And you can't fix it by guessing.
And Eventually, That Quiet Voice Kicks In.
“Is it me?”
“Is my audience wrong?”
“Is this offer even valid anymore?”
You've tried everything the experts told you to try. And it still isn't working.
So you start questioning the one thing you shouldn't: yourself.
But here’s the truth:
- Your offer isn't broken,
- Your funnel isn't broken,
- You're not broken.
What’s broken is the emotional sequence your funnel should be guiding your buyer through, but isn’t.
The path from "I'm curious" to "I'm ready" has gaps in it. And no amount of tweaking the surface will close them.
Here's What Every Funnel Formula Misses
Your buyer isn't asking "Is this worth the money?"
They're asking "Am I safe to change?"
And underneath that: "Does this person actually understand what I'm going through?"
Everyone produces content now. Everyone has the frameworks.
Your audiences gets flooded with messages that are technically correct and emotionally empty.
The funnels that convert in this environment aren't louder. They're deeper. They don't push.
They create the conditions where buying feels like the natural next step.
That's the difference between a message that sells and a message that's invisible.
“Your buyers don’t decide when they’re convinced.
They decide when they feel understood.”
From Stalled Launch to $100K & 8,000 Leads, Without Changing Her Offer
“I worked with other funnel experts before, but they never really listened.
Koen saw what I couldn’t: that my funnel was emotionally out of sync with my ideal client.
Once he rewired the messaging and restructured the flow, everything shifted.
Our calendar filled. We actually had to create a waitlist.”
- Cynthia Colón
Best Selling Author, TEDx Speaker, Founder Dream College Academy
What You Don't Need Is Another "Free Strategy Call" Disguised as a Sales Pitch
Let's be honest...
Most "strategy calls" exist to qualify you for a sale, not to actually help you.
You get 15 minutes of vague advice and 45 minutes of closing pressure.
"Try storytelling."
"Make it more emotional."
"A/B test your headline."
That's not strategy. That's guessing with a consultant's voice.
Your funnel is performing below what it should because your message is emotionally out of sync with your buyer.
You're triggering doubt when you should be building trust
You're asking for commitment before creating safety
You're pitching a transaction when they need to feel a transformation
That's why every engagement with me starts with a paid Funnel Therapy Audit: not a free call where we both pretend we're not wasting time.
In the 60-Minute Funnel Therapy Audit, you'll get:
A real diagnosis of the psychological blocks stopping your conversions. Not guesswork. Not generic frameworks. A clinical assessment of what's actually wrong.
A prioritized action plan: not 47 things to test, just the 3 moves that matter most, in the order that matters.
The clarity on your ideal client and your offer that has eluded you, possibly for years.
This isn't a consultation. It's a diagnostic session. The same buyer psychology framework that's generated millions in client results, applied to your specific funnel.
Three Ways to Work With Me
Funnel Therapy Audit
The X-Ray Before the Treatment
Not sure what's actually broken? Start here.
Most "funnel audits" check your headlines, your button colours, and your page load speed.
That's not a diagnosis. That's a checklist.
In just 60 minutes, I'll diagnose the leaks in your funnel, find the invisible barriers stopping your buyers from saying "yes."
You'll walk away knowing exactly what to fix first (and why it matters).
Blue Island Marketing Blueprint
The Full Map Before the Build
No one builds a house without a blueprint.
Yet most entrepreneurs are running funnels built on guesswork, patching problems without having a clear customer journey their buyers need to move through.
The Blue Island Diagnostic Blueprint gives you the full map with strategy, messaging frameworks, offer value ladder and funnel architecture.
Everything you need before a single page gets built.
Full Project Build
Strategy. Copy. Funnel. Delivered.
You get everything: from strategic diagnosis to psychographic research to copy to funnel design, implementation, email sequences, and tech integration.
Your whole funnel conversion ecosystem.
These aren't template-based builds.
Every funnel is custom-engineered for your offer, your audience, and your voice. Your business is unique.
Your funnel should be too.
What They Say
"He Transformed My Coaching Business"
"Koen's deep expertise in copy and funnels has been an absolute transformation for my business. His copy is nothing short of amazing.
He transformed my stress and overwhelm into a clear and confident path to success. Partnering with him has truly been a game-changer."
- Jessica Cunningham
Self Help Coach - BELIEF CODING©
"He Is The Unicorn In This Business"
"Koen’s deep comprehension of strategy, market targeting, and execution is a unique combo in the industry.
It's rare to find someone who combines insight with action so effectively. If you seek transformative results, Koen is the expert you need."
- Alisha Conlin-Hurd
Business Coach - PERSUASION EXPERIENCE
"Tells You What You Need To Do, Without Any Fluff"
"I was distracted and overwhelmed, chasing every shiny object.
Koen helped me focus on what mattered and also took care of all the tech setup."
He told me exactly what I needed to achieve my goal as fast as possible without all of the fluff and focus on what moves the needle fast."
- Kevin Jackson
Realtor Coach
Let's Find Out What's Missing In Your Funnel
What Makes This Different
Each of my services targets a different part of the funnel’s neuro-conversion chain.
Whether your issue is strategic, emotional, or experiential, we'll get to the core.
Stage #1 - Deep Psychological Mapping
Before I write a word, I map the emotional landscape your buyer is moving through.
Not demographics. Not personas.
I uncover the hidden emotional drivers your high-ticket clients don't even realize they have.
The actual fears, desires, and subconscious objections that drive their decision.
Perfect for you if...
- You've tried launches, ads, or funnels that got clicks—but not clients
- You don't know why your conversions are low
- You feel like something's "off" in your messaging, but can't name it
Stage #2 - Message Architecture
This isn't plug-and-play copy.
Every sentence is built to hit specific emotional beats, bypass resistance, and move your buyer closer to the moment where buying feels like the only logical step.
I write VSL scripts, webinar content, sales pages, and email sequences designed for your specific audience, not borrowed from a template that was built for someone else.
Perfect for you if...
- You're tired of sounding like everyone else
- Your sales process feels performative, not powerful
- You want language that turns silent lurkers into hell yes buyers
Stage #3 - Conversion Sequencing
We rebuild the full buyer experience: offer positioning, page sequence, CTA placement, and psychological pacing.
Every element is engineered to guide your buyer from "I'm interested" to "I'm ready" without pressure, without fake urgency, and without the disconnect that kills high-ticket sales.
With 8+ years specializing in VSLs and webinar funnels, I know exactly how to position your $5k, $10k, or $25k program as the only choice.
Perfect for you if...
- Your funnel looks pretty but performs poorly
- You're unsure where people are dropping off (and why)
- You want to guide leads from "maybe" to "HELL YEAH" without pressure
Let's Find Out What's Missing In Your Funnel
#1 - Deep Psychological Mapping: See What Others Can’t
You can’t fix a misaligned message with tactics.
You need clarity on what your audience is trying to solve, feel, or become.
Using my proprietary Blue Island Strategy, I uncover the hidden emotional drivers your high-ticket clients don't even realize they have.
Perfect for you if...
- You've tried launches, ads, or funnels that got clicks—but not clients
- You don't know why your conversions are low
- You feel like something's "off" in your messaging, but can't name it
#2 - Authentic Connection Architecture: Copy That Hits Home
This isn’t plug-and-play copy.
It’s neurosensitive communication, designed to hit emotional beats, bypass resistance, and activate the Hidden Buying Agenda.
I don't just write copy. I craft experiences that position your $5k, $10k, or $25k+ offer as the only logical choice for serious buyers.
Perfect for you if...
- You're tired of sounding like everyone else
- Your sales process feels performative, not powerful
- You want language that turns silent lurkers into hell yes buyers
#3 - Strategic Mastery for High-Ticket Success: Remap the Buyer’s Journey
We rebuild the whole experience, offer, flow, page sequence, CTAs, and psychological pacing.
With 8+ years specializing in VSLs and webinar funnels for premium offers, I know exactly how to position your $5k, $10k, or $25k program as the only choice.
Perfect for you if...
- Your funnel looks pretty but performs poorly
- You're unsure where people are dropping off (and why)
- You want to guide leads from "maybe" to "HELL YEAH" without pressure
I’m Koen, I Find What's Actually Broken.
Koen with Google Ads Marketing Legend Perry Marshall
Most funnel consultants start with your funnel. I start with your buyer.
What are they afraid of?
What have they tried before?
Why are they skeptical?
What do they need to believe before buying becomes the only logical step?
That's the foundation. The copy, the pages, the emails — that all comes after.
I've reviewed 563+ funnels, written 2,000+ copy assets, and spent 8+ years specialising in VSLs and webinar funnels for coaches, consultants, and course creators with high-ticket offers.
2x ClickFunnels Builder Award Winner.
But the credential that actually matters: clients who stop guessing and start converting because someone finally diagnosed what was really going on.
Let's Find Out What's Missing In Your Funnel
SOME OF MY CLIENTS
Unlocks The Clarity Your Message Deserves
"This Is REALLY, REALLY Powerful
What blew me away is that Koen can articulate what I'm trying to say better than I could."
"My target audience are going to line up for this."
- Paul Lovejoy
Author of The Crowd Capital Manifesto and Founder @ Stakeholder Enterprise
A Clear Path to Funnel Success
A Clear Path to Funnel Success
7 Simple Tweaks to Fix Your Message
- The little-known tactic for creating marketing messages that your ideal clients can't ignore - see page 3
- The single biggest mistake coaches make in their funnels (and how to fix it fast) - turn to page 5
- The proven method for turning your funnel leaks into a flood of conversions - full details on page 7
Pulling The Curtain Back
Latest Videos
the psychology of deep connection
Turn Your Message Into A Client-Attraction Magnet
Not another fluffy 'email farming' guide - 51 page Blueprint That Reveals The Psychological Triggers To transform your Message Into A Client-Attraction Magnet!
- Unlocks your prospects deepest, hidden desires
- Makes your message and offers simply irresistible
- Turns casual browsers into loyal fans
More Feedback
Odis James - "Exceptional and Outstanding work"
What truly sets Koen apart is his remarkable attention to detail. He took the time to understand my specific needs and goals for the Real Estate seminar, and it was evident that he left no stone unturned in the development of my Funnel. Every element, from the landing page design to the email automation sequences, was meticulously crafted to perfection. Koen's dedication to getting every detail just right was truly impressive and greatly contributed to the success of my project.
REAL ESTATE COACH AT 4 DATA POINTS ACADEMY
Hege Sandtorv - "Elevating me to my true purpose"
Koen helped me reposition myself from being just another art teacher to find my true purpose. Changing peoples lives through the transformational power of painting.
When I envisioned a webinar to showcase the essence of Magical Paintings, I knew the script needed a special touch – a blend of artistry and clarity that could mirror the magic of my artwork.
SELF HELP COACH AT MAGICAL PAINTINGS
Mike Gribov - "Compelling VSL script and amazing funnel"
Bringing the Master Reels 2.0 program to life needed a voice that could not only capture its essence but also ignite excitement and action in our audience. That's where Koen stepped in and truly delivered.
The VSL script he crafted for us was not just a series of words; it was the heartbeat of our program, pulsating with energy and persuasion.
INSTAGRAM COACH AT MASTER REELS 2.0
Kevin Jackson - "He gave me clarity and direction"
Koen's ability to create clarity and direct my ideas into a tangible offer are remarkable.
The advice he gives is world class and he also has the ability to execute on the strategy.
I have my lead funnel ready with an amazing ebook that truly stands out in value and design.
Next will be my webinar script and webinar funnel and no doubt he will blow my expectations on that too.
REAL ESTATE COACH AT SOLOMON RULES
Jessica Cunningham - "He transformed my business"
Koen's deep expertise in copy and funnels has been an absolute transformation for my business. His copy is nothing short of amazing.
He transformed my stress and overwhelm into a clear and confident path to success. Partnering with him has truly been a game-changer.
SELF HELP COACH AT BELIEF CODING
Roger King - "Skilled, Diligent and Talented"
Koen helped me launch my REI Accelerator Academy.
He built my sales pages, set up my membership and course platform and without me asking, he rebuild my website so it would all seamlessly integrate.
Not only is all the copy he wrote extremely powerful, all the page designs look just FANTASTIC.
REAL ESTATE COACH AT ROGER KING.COM
Luba Evans - "His copy is nothing short of genius"
I think what you wrote is nothing short of genius. I cannot wait to put this to work. Seriously, I am reading and re-reading. This is a piece of art.
I have never seen anything like this. This can be a masterpiece that will become famous in the industry.
I could be quoting for this all day. You are a giant, Koen De Wit!
LOVE COACH AT LUBA EVANS
Robert Bencivenga - "True integrity and highly skilled"
I've never met someone as creative and conscientious as Koen. He's a person of great Integrity which is rare these days, especially in the online world.
He writes powerful copy and is extremely skilled at building funnels that work! He understands how the sales process all fits together to produce sales. Koen is a rare and extremely valuable find!
SELF HELP COACH AT AN AWAKENED MIND
Alisha Conlin-Hurd - "Unique combination of knowledge, skill and execution"
If you need someone to get you more leads and sales, definitley look no further. I don’t know of anybody who understands strategy and marketing funnels better than Koen.
His overall knowledge of strategy, positioning, offer creation and target market and his ability to execute on it, is next to none.
KEY NOTE SPEAKER & AGENCY COACH
J.T Tapias - "He transformed my business approach"
Koen is a joy to work with. He is diligent, will respect deadlines but more importantly, he goes above and beyond.
With his depth of knowledge on copy, marketing and funnels he opened new avenues for me and brought clarity.
He thinks together with you and offers ideas and strategies that elevated my business approach.
FITNESS/HEALTH COACH AT EMPTY YOUR BUCKET PLAN
Dr. Elizabeth Price - "Transformative Sales Funnel"
Working with Koen on developing sales funnels for TalkWorks Dialogue was a game-changer for our communication training services.
His ability to understand and articulate the essence of our dialogue-focused approach was nothing short of remarkable. His expertise in funnel design not only enhanced our online visibility but also deeply aligned with our ethos of meaningful, impactful communication.
COLLABORATIVE COMMUNICATION COACH AT TALKWORKS
Clare Temple - "Exceptionally Crafted Sales Funnel that Resonates with the Essence of Holistic Wellness"
As a naturopath deeply committed to holistic wellness, my online presence is crucial for connecting with clients who share my values and seek my expertise. That's where the exceptional talents of Koen truly shone.
He didn’t just build a sales funnel; he created a client journey that resonates with the heart of my practice.
NATUROPATH HEALTH COACH AT SIX STEPS TRANSFORM
Jez Carter - "Treats my business as his own"
He helped me organize all my thought and ideas and packaged them in a neat and concise system.
Koen did amazing work bringing my ideas and thoughts to live with a great funnel, killer copy and a flawless flow with upsells and email automations in the backend.
From our first call I knew Koen was going to be great. Koen is very meticulous and treats my business as his own.
FITNESS COACH AT COACH JEZ
Matt Craike - "Hire him before your competition does!"
As a marketing strategist and funnel builder Koen is one of the best around. The level of depth he goes into and understanding the nuances of building out campaigns and funnels that convert, is astonishing.
If you want to find out what the best funnel is, develop the best offer for your market place and beat your competition, Koen is your man!
BUSINESS COACH AT PERSUASION EXPERIENCE
Let's Find Out What's Missing In Your Funnel
Featured On
Podcast Title Here
Episodes
Add short copy here that gives a description of your podcast (who it is for, what you talk about), and captures their INTEREST so they'll click on the episodes below.
Episode 132- Title Here
Add short punchy copy here that gets them excited to listen to this episode, and how they'll benefit from it. Listen To More
Episode 143- Title Here
Add short punchy copy here that gets them excited to listen to this episode, and how they'll benefit from it. Listen To More
Episode 178- Title Here
Add short punchy copy here that gets them excited to listen to this episode, and how they'll benefit from it. Listen To More
Latest On Funnels & Copy
The Fatal Flaw in 90% of Webinars and VSLs (And How to Fix It)
Tuesday, November 25, 2025
Connect With Koen, The Funnel Therapist
What Are You Waiting For?
Let's Find Out What's Missing In Your Funnel
DBA DWT Digital Marketing Co. Ltd
The Funnel Therapist © 2025 - Privacy Policy - Terms And Conditions