For Coaches & Consultants Ready To Uncover What's Killing Their Conversions
Your Funnel Isn't Broken.
Your Buyer Psychology Is.
Most funnels fail because they're built on assumptions, not emotional buyer clarity.
I help you diagnose the hidden psychological blocks stopping your buyers from saying "YES!".
So you stop guessing and start scaling with clarity.
Let's Find Out What's Broken In Your Funnel!
How I Helped an Underleveraged YouTube Influencer Sell Over $100,000 In Just 4 Weeks
With 769,000+ subscribers, Brian Scott has reach, but his backend systems told a different story.
His email list hadn’t been touched in 18 months, 20% of his contacts were toxic addresses, and his CRM was misconfigured, leaving 1,600+ people unreachable.
By fixing these fundamentals and a KILLER new FUNNEL, we transformed a stagnant audience into a responsive one, filling his event within a few weeks.
You've Tried the Templates. Tweaked the Copy. Thrown More Money at Ads...
… And your funnel still isn't converting!
Here's what most marketers miss: tactics don't fix psychology.
Your prospects aren't clicking because your message isn't landing on an emotional level.
They don't trust you yet.
They don't see themselves in your story.
Your offer feels like a transaction, not a transformation.
That's not a copy problem. That's a buyer psychology problem.
And you can't fix it by guessing. You need a diagnosis.
That's why every engagement with me starts with a paid Funnel Therapy Session, not a free discovery call where we both pretend we're not wasting time.
You’re starting to question your offer, your niche, maybe even yourself.
That quiet voice kicks in:
“Is it me?”
“Is my audience wrong?”
“Is this offer even valid anymore?”
But here’s the truth:
- Your offer isn't broken,
- Your funnel isn't broken,
- You're not broken.
What’s broken is the emotional sequence your funnel should be guiding your buyer through, but isn’t.
Jessica C. (Inner Circle Member)
“He transformed my coaching business.”
“Koen’s deep expertise in copy and funnels has been an absolute transformation.
His copy is nothing short of amazing.”
- Jessica Cunningham
Self Help Coach, Speaker, Founder BELIEF CODING®
Here’s what most funnels miss...
- Your buyer isn't just asking "Is this worth the money?"
- They're asking "Am I safe to change?"
- And underneath that: "Do I feel seen here?"
If your funnel doesn’t give them emotional permission to move, they won’t.
Not because they didn’t want your offer.
But because their subconscious didn’t feel ready to receive it.
“Your buyers don’t decide when they’re convinced.
They decide when they feel understood.”
From Stalled Launch to $100K & 8,000 Leads, Without Changing Her Offer
“I worked with other funnel experts before, but they never really listened.
Koen saw what I couldn’t: that my funnel was emotionally out of sync with my ideal client.
Once he rewired the messaging and restructured the flow, everything shifted.
Our calendar filled. We actually had to create a waitlist.”
- Cynthia Colón
Best Selling Author, TEDx Speaker, Founder Dream College Academy
What You Don't Need Is Another "Free Strategy Call" aka Hidden Pitch Fest
Let's be honest...
Most "strategy calls" give you vague advice or are a sneaky pitch.
"Try storytelling."
"Make it more emotional."
"A/B test your headline."
That's not helpful. That's guessing with a consultant's voice.
Your funnel is failing because your message is emotionally out of sync with your buyer's psychology.
You're triggering doubt when you should be building trust
You're asking for commitment before creating safety
You're pitching a transaction when they need to feel a transformation
In My 60-Minute Funnel Therapy Audit, You'll Get:
- A real diagnosis of the psychological blocks stopping your conversions
- A prioritized action plan (not 47 things to test, just the 3 moves that matter)
- The clarity on your ideal client and your offer that eluded you for so long
- A real diagnosis of the psychological blocks stopping your conversions
- A prioritized action plan (not 47 things to test, just the 3 moves that matter)
- The clarity on your ideal client and your offer that eluded you for so long
This isn't a "strategy call" with vague advice dressed up as a sneaky sales pitch.
It's a clinical diagnosis of what's actually wrong, using the same buyer psychology framework that's helped generate millions.
This isn't a "strategy call" with vague advice dressed up as a sneaky sales pitch.
It's a clinical diagnosis of what's actually wrong, using the same buyer psychology framework that's helped generate millions.
Three Ways to Work With Me
Funnel Therapy Audit
Get immediate clarity on what's blocking your conversions.
If you're still not sure what's actually broken or confused on what to do.
In just 60 minutes, I'll diagnose the leaks in your funnel, find the invisible barriers stopping your buyers from saying "yes."
You'll walk away knowing exactly what to fix first (and why it matters).
Think of this as the X-ray before the treatment plan.
Blue Island Marketing Blueprint
No one builds a house without a blueprint.
Yet most entrepreneurs are running funnels built on guesswork, patching problems without having a clear customer journey their buyers need to move through.
The Blue Island Diagnostic Blueprint gives you the full map with strategy, messaging frameworks, offer value ladder and funnel architecture.
Full Project Build
You get the whole nine yards: form strategy to copy to funnel design and implementation.
I'll create your entire funnel ecosystem, emails and tech integration and hand you the keys of the house.
These aren't template boxes, but custom-engineered conversion system designed for your offer, your audience, and your voice.
Every business is unique and so will be your funnel, tailored to you.
What They Say
"He Transformed My Coaching Business"
"Koen's deep expertise in copy and funnels has been an absolute transformation for my business. His copy is nothing short of amazing.
He transformed my stress and overwhelm into a clear and confident path to success. Partnering with him has truly been a game-changer."
- Jessica Cunningham
Self Help Coach - BELIEF CODING©
"He Is The Unicorn In This Business"
"Koen’s deep comprehension of strategy, market targeting, and execution is a unique combo in the industry.
It's rare to find someone who combines insight with action so effectively. If you seek transformative results, Koen is the expert you need."
- Alisha Conlin-Hurd
Business Coach - PERSUASION EXPERIENCE
"Tells You What You Need To Do, Without Any Fluff"
"I was distracted and overwhelmed, chasing every shiny object.
Koen helped me focus on what mattered and also took care of all the tech setup."
He told me exactly what I needed to achieve my goal as fast as possible without all of the fluff and focus on what moves the needle fast."
- Kevin Jackson
Realtor Coach
Let's Find Out What's Missing In Your Funnel
What Makes This Different
Each of my services targets a different part of the funnel’s neuro-conversion chain.
Whether your issue is strategic, emotional, or experiential, we'll get to the core.
#1 - Deep Psychological Mapping: See What Others Can’t
You can’t fix a misaligned message with tactics.
You need clarity on what your audience is trying to solve, feel, or become.
Using my proprietary Blue Island Strategy, I uncover the hidden emotional drivers your high-ticket clients don't even realize they have.
Perfect for you if...
- You've tried launches, ads, or funnels that got clicks—but not clients
- You don't know why your conversions are low
- You feel like something's "off" in your messaging, but can't name it
#2 - Authentic Connection Architecture: Copy That Hits Home
This isn’t plug-and-play copy.
It’s neurosensitive communication, designed to hit emotional beats, bypass resistance, and activate the Hidden Buying Agenda.
I don't just write copy. I craft experiences that position your $5k, $10k, or $25k+ offer as the only logical choice for serious buyers.
Perfect for you if...
- You're tired of sounding like everyone else
- Your sales process feels performative, not powerful
- You want language that turns silent lurkers into hell yes buyers
#3 - Strategic Mastery for High-Ticket Success: Remap the Buyer’s Journey
We rebuild the whole experience, offer, flow, page sequence, CTAs, and psychological pacing.
With 8+ years specializing in VSLs and webinar funnels for premium offers, I know exactly how to position your $5k, $10k, or $25k program as the only choice.
Perfect for you if...
- Your funnel looks pretty but performs poorly
- You're unsure where people are dropping off (and why)
- You want to guide leads from "maybe" to "HELL YEAH" without pressure
Let's Find Out What's Missing In Your Funnel
#1 - Deep Psychological Mapping: See What Others Can’t
You can’t fix a misaligned message with tactics.
You need clarity on what your audience is trying to solve, feel, or become.
Using my proprietary Blue Island Strategy, I uncover the hidden emotional drivers your high-ticket clients don't even realize they have.
Perfect for you if...
- You've tried launches, ads, or funnels that got clicks—but not clients
- You don't know why your conversions are low
- You feel like something's "off" in your messaging, but can't name it
#2 - Authentic Connection Architecture: Copy That Hits Home
This isn’t plug-and-play copy.
It’s neurosensitive communication, designed to hit emotional beats, bypass resistance, and activate the Hidden Buying Agenda.
I don't just write copy. I craft experiences that position your $5k, $10k, or $25k+ offer as the only logical choice for serious buyers.
Perfect for you if...
- You're tired of sounding like everyone else
- Your sales process feels performative, not powerful
- You want language that turns silent lurkers into hell yes buyers
#3 - Strategic Mastery for High-Ticket Success: Remap the Buyer’s Journey
We rebuild the whole experience, offer, flow, page sequence, CTAs, and psychological pacing.
With 8+ years specializing in VSLs and webinar funnels for premium offers, I know exactly how to position your $5k, $10k, or $25k program as the only choice.
Perfect for you if...
- Your funnel looks pretty but performs poorly
- You're unsure where people are dropping off (and why)
- You want to guide leads from "maybe" to "HELL YEAH" without pressure
I’m Koen, The Funnel Therapist
Koen with Google Ads Marketing Legend Perry Marshall
Your Funnel Isn’t Broken. Your Strategy Is Lying to You.
You don’t need more traffic. Or another funnel hack.
You need to uncover the invisible, psychological misalignment that’s silently sabotaging your sales.
That’s what I do. I’m not a funnel builder, I’m The Funnel Therapist.
I don’t teach gimmicks. I dismantle dysfunctional funnels that were never built to connect in the first place.
With 8+ years in high-ticket direct response, two ClickFunnels awards, and 500+ funnel rewires behind me, I’ve seen the patterns. And the lies.
- Funnels built for the funnel creator's ego, not the buyer's journey
- Offers pushed with urgency—but without intimacy
- Copy that's "clear" but completely emotionally tone-deaf
I created the HEART Method to fix that—by restoring humanity to high-ticket funnels.
This is not a service. It’s a deep diagnosis and redesign of how your business earns trust.
Let's Find Out What's Missing In Your Funnel
SOME OF MY CLIENTS
Unlocks The Clarity Your Message Deserves
"This Is REALLY, REALLY Powerful
What blew me away is that Koen can articulate what I'm trying to say better than I could."
"My target audience are going to line up for this."
- Paul Lovejoy
Author of The Crowd Capital Manifesto and Founder @ Stakeholder Enterprise
A Clear Path to Funnel Success
A Clear Path to Funnel Success
7 Simple Tweaks to Fix Your Message
- The little-known tactic for creating marketing messages that your ideal clients can't ignore - see page 3
- The single biggest mistake coaches make in their funnels (and how to fix it fast) - turn to page 5
- The proven method for turning your funnel leaks into a flood of conversions - full details on page 7
Pulling The Curtain Back
Latest Videos
the psychology of deep connection
Turn Your Message Into A Client-Attraction Magnet
Not another fluffy 'email farming' guide - 51 page Blueprint That Reveals The Psychological Triggers To transform your Message Into A Client-Attraction Magnet!
- Unlocks your prospects deepest, hidden desires
- Makes your message and offers simply irresistible
- Turns casual browsers into loyal fans
More Feedback
Odis James - "Exceptional and Outstanding work"
What truly sets Koen apart is his remarkable attention to detail. He took the time to understand my specific needs and goals for the Real Estate seminar, and it was evident that he left no stone unturned in the development of my Funnel. Every element, from the landing page design to the email automation sequences, was meticulously crafted to perfection. Koen's dedication to getting every detail just right was truly impressive and greatly contributed to the success of my project.
REAL ESTATE COACH AT 4 DATA POINTS ACADEMY
Hege Sandtorv - "Elevating me to my true purpose"
Koen helped me reposition myself from being just another art teacher to find my true purpose. Changing peoples lives through the transformational power of painting.
When I envisioned a webinar to showcase the essence of Magical Paintings, I knew the script needed a special touch – a blend of artistry and clarity that could mirror the magic of my artwork.
SELF HELP COACH AT MAGICAL PAINTINGS
Mike Gribov - "Compelling VSL script and amazing funnel"
Bringing the Master Reels 2.0 program to life needed a voice that could not only capture its essence but also ignite excitement and action in our audience. That's where Koen stepped in and truly delivered.
The VSL script he crafted for us was not just a series of words; it was the heartbeat of our program, pulsating with energy and persuasion.
INSTAGRAM COACH AT MASTER REELS 2.0
Kevin Jackson - "He gave me clarity and direction"
Koen's ability to create clarity and direct my ideas into a tangible offer are remarkable.
The advice he gives is world class and he also has the ability to execute on the strategy.
I have my lead funnel ready with an amazing ebook that truly stands out in value and design.
Next will be my webinar script and webinar funnel and no doubt he will blow my expectations on that too.
REAL ESTATE COACH AT SOLOMON RULES
Jessica Cunningham - "He transformed my business"
Koen's deep expertise in copy and funnels has been an absolute transformation for my business. His copy is nothing short of amazing.
He transformed my stress and overwhelm into a clear and confident path to success. Partnering with him has truly been a game-changer.
SELF HELP COACH AT BELIEF CODING
Roger King - "Skilled, Diligent and Talented"
Koen helped me launch my REI Accelerator Academy.
He built my sales pages, set up my membership and course platform and without me asking, he rebuild my website so it would all seamlessly integrate.
Not only is all the copy he wrote extremely powerful, all the page designs look just FANTASTIC.
REAL ESTATE COACH AT ROGER KING.COM
Luba Evans - "His copy is nothing short of genius"
I think what you wrote is nothing short of genius. I cannot wait to put this to work. Seriously, I am reading and re-reading. This is a piece of art.
I have never seen anything like this. This can be a masterpiece that will become famous in the industry.
I could be quoting for this all day. You are a giant, Koen De Wit!
LOVE COACH AT LUBA EVANS
Robert Bencivenga - "True integrity and highly skilled"
I've never met someone as creative and conscientious as Koen. He's a person of great Integrity which is rare these days, especially in the online world.
He writes powerful copy and is extremely skilled at building funnels that work! He understands how the sales process all fits together to produce sales. Koen is a rare and extremely valuable find!
SELF HELP COACH AT AN AWAKENED MIND
Alisha Conlin-Hurd - "Unique combination of knowledge, skill and execution"
If you need someone to get you more leads and sales, definitley look no further. I don’t know of anybody who understands strategy and marketing funnels better than Koen.
His overall knowledge of strategy, positioning, offer creation and target market and his ability to execute on it, is next to none.
KEY NOTE SPEAKER & AGENCY COACH
J.T Tapias - "He transformed my business approach"
Koen is a joy to work with. He is diligent, will respect deadlines but more importantly, he goes above and beyond.
With his depth of knowledge on copy, marketing and funnels he opened new avenues for me and brought clarity.
He thinks together with you and offers ideas and strategies that elevated my business approach.
FITNESS/HEALTH COACH AT EMPTY YOUR BUCKET PLAN
Dr. Elizabeth Price - "Transformative Sales Funnel"
Working with Koen on developing sales funnels for TalkWorks Dialogue was a game-changer for our communication training services.
His ability to understand and articulate the essence of our dialogue-focused approach was nothing short of remarkable. His expertise in funnel design not only enhanced our online visibility but also deeply aligned with our ethos of meaningful, impactful communication.
COLLABORATIVE COMMUNICATION COACH AT TALKWORKS
Clare Temple - "Exceptionally Crafted Sales Funnel that Resonates with the Essence of Holistic Wellness"
As a naturopath deeply committed to holistic wellness, my online presence is crucial for connecting with clients who share my values and seek my expertise. That's where the exceptional talents of Koen truly shone.
He didn’t just build a sales funnel; he created a client journey that resonates with the heart of my practice.
NATUROPATH HEALTH COACH AT SIX STEPS TRANSFORM
Jez Carter - "Treats my business as his own"
He helped me organize all my thought and ideas and packaged them in a neat and concise system.
Koen did amazing work bringing my ideas and thoughts to live with a great funnel, killer copy and a flawless flow with upsells and email automations in the backend.
From our first call I knew Koen was going to be great. Koen is very meticulous and treats my business as his own.
FITNESS COACH AT COACH JEZ
Matt Craike - "Hire him before your competition does!"
As a marketing strategist and funnel builder Koen is one of the best around. The level of depth he goes into and understanding the nuances of building out campaigns and funnels that convert, is astonishing.
If you want to find out what the best funnel is, develop the best offer for your market place and beat your competition, Koen is your man!
BUSINESS COACH AT PERSUASION EXPERIENCE
Let's Find Out What's Missing In Your Funnel
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Latest On Funnels & Copy
Your Business is Unique—But the Psychology of Your Buyers is Universal
Saturday, December 14, 2024
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